The following is a slideshow from two former execs at Google. They also wrote a book together, aptly named “How Google Works.” The book also included hiring dos and donts, so I amplified on these points in three Hiring Tips. Here is a link to the first hiring tip.
I think you’ll find some nuggets in this slideshow that you can apply to your business.
I found this over at Copyblogger, where great advice on copywriting and blogging is dispensed.
Watch this 2-minute video to see how Canada is, well, stealing tourists!
It’s actually quite imaginative! Is there an irreverent way you could “steal” yourself a few clients?
It’s all of $4.50 over at Amazon.
I’ve been blogging for seven years and I’ve devoured a ton of instructional content. Some of it good, some great and unfortunately too much of it just didn’t hit the mark.
I wish I had started off with Henneke’s book.
If you’re looking for gimmicks or short cuts, this is not your book. If you’re looking for sound principles communicated in an intelligent, concise and friendly way, you’ll be pleased.
Blog to Win Business will help you get and keep your readers’ attention. If you’re blogging to generate business, there’s likely nothing more important than that.
This is a Kindle book, but if you do not have a Kindle, Amazon has several ways to access the content.
Head on over and get yourself a copy of the book. You will not be disappointed.
Here’s a short and sweet video to help you create a short and sweet pitch!
Do you know what is staggering?
The number of other companies making offers to your customers and prospective customers. Some of these companies are in direct competition with you. Some are simply competing for those spendable dollars your customers have available to them.
Either way, know that your customers are being deluged with marketing efforts by an enormous number of other companies. Some of these marketing efforts are well thought out, expensively designed and unrelenting. The result is your customers may love you and still leave you.
What can you do to keep your customers coming back?
Read more »
Actually, it’s only 46 seconds long.
But Steve makes a very strong case for not accepting life as we know it.
What do you think? How would you apply this to your scene?
This is all of 65 seconds. There is no business message here that I am trying to impart (although Adobe is). I just found it hilarious and decided to put it here for a bit of comic relief.
The above was taken at a car wash in my local area. The guy you see drying the car is the owner. I have seen him almost every time I’ve been there, regardless of the time of the day. I’ve been going there for at least 15 years.
He is ALWAYS hands-on, drying the cars personally and moving about instructing his staff on various things. The staff, mostly young kids, are changing often, so there’s a whole LOT of educatin’ going on.
His wife is the cashier and appears to wear quite a few other hats as well. And I’ve seen her every time I’ve been there.
Anyway, in this day and age of employment difficulties, I was just very impressed with two VERY hard working people. You could call them “mom and pops.”
Some people believe that hard work, even super hard work is the answer.
Be prepared to laugh.
And be prepared to learn a few business lessons that will catch you off guard.
There’s 40 of them here. Here is one I liked:
Lady Nancy Astor:
“Winston, if I were your wife, I’d put poison in your coffee.”
“Nancy, if I were your husband, I’d drink it.”
And on a more serious note:
“Success consists of going from failure to failure without loss of enthusiasm.”